An In-Depth Guide to App Store Optimization (ASO)
Open your app store and you will see an app for everything! Ever wondered how many apps in app stores are available? About 3.6 million and 2.7 million apps are available on Google Play Store and iOS App Store, respectively. And trying to get the highest scores here is an everyday ordeal for all developers. But with a little tweak in your marketing strategy and a some help from Apptrove MMP you can equip your app to stand out of the fiercest competition. So without much further ado, let’s learn what ASO is all about. What Is App Store Optimization? ASO stands for App Store Optimization. This is the process of improving the page of your landing application in app stores to draw the maximum traffic for a selected range of keywords. In many cases, this page is the first impression of your app. With over 6 million apps across Apple App Store and Google Play Store, ASO helps you boost your app ranking while also determining the app's visibility. ASO Elements To Boost App L...